1% of U.S. Amazon Sellers Sell Outside the Continent
Most American Amazon sellers stick to selling in the U.S. Despite Amazon's attempts to foster cross-border e-commerce, less than 1% sell outside the continent.
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Amazon's Unhelpful AI Shopping Assistant
Amazon's AI shopping assistant is great at answering questions about a specific product but cannot help sort through the endless aisles of its infinite catalog.
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Amazon and Temu Swap Strategies
Temu wants to be more like Amazon, to reduce supply chain risk and offer faster shipping, while Amazon is racing to replicate Temu because it cannot ignore the fact that its low prices trump Amazon's convenience for some shoppers.
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Top 5 E-Commerce Marketplaces in 2024
Amazon, Walmart, and TikTok Shop are the three top marketplaces for U.S. brands. However, if Temu and TikTok achieve their goals this year, they will overtake Walmart in the marketplace ranking.
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Amazon To Launch a Direct-From-China Marketplace
Amazon will launch a Temu, Shein, and AliExpress competitor featuring low-price items shipped directly from China. Amazon's main quest remains Prime, but it has accepted a new side quest.
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Amazon Infiltrates Cannes Lions
None of the ads from Amazon's $49 billion ad network won any awards at the prestigious Cannes Lions, but Amazon was the most visible company at the festival.
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TikTok's First $1 Million Shopping Livestream
TikTok hosted its first $1 million shopping livestream. TikTok Shop is bringing the long-promised live commerce to the masses.
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Shopify’s Shop App Is a Maybe $1 Billion Marketplace
Shopify's almost-marketplace Shop app is approaching a $1 billion GMV run rate. It's not a shopping destination but drives sales as a by-product of the Shopify ecosystem.
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TikTok Aims To Create 1 Billion Shopping Influencers
TikTok is reworking the antiquated affiliate marketing model. It aims to turn every one of its more than a billion users into a shopping influencer.
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Walmart Turns to China to Grow Marketplace
In April, three-quarters of new sellers on the Walmart marketplace were from China, surpassing records set just a month prior. Walmart wants to sell what Temu is selling.
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