We Use Data to Identify the Future of Retail

We collect more data on e-commerce marketplaces than any organization in the world. We have developed a technology platform that monitors millions of data points on e-commerce marketplaces including Amazon, eBay, Etsy, Walmart, Wish, etc.

Target Built a Marketplace It Doesn’t Need

Target Built a Marketplace It Doesn’t Need

In February, Target launched a marketplace called Target+, or Target Plus. The invite-only marketplace started with 30 merchants, and six months later has grown to just 55 merchants and 115,000 products. However, the last few quarters have shown how well it has been able to integrate stores into the online experience, rendering the marketplace no longer critical.

Belei, Amazon’s First Skincare Brand, Is Not a Hit

Belei, Amazon’s First Skincare Brand, Is Not a Hit

In March, Amazon launched Belei, a skincare brand consisting of cleansing wipes, moisturizers, masks, and serums. Six months later, the brand has failed to impress consumers. Belei products are rated 3.8 out of 5 stars, and none had become best-sellers.

Amazon's New "Top Brand" Badge

Amazon's New "Top Brand" Badge

Amazon is testing a new "Top Brand" badge for products from established brands. If and how this badge gets rolled out could have a substantial impact on how shoppers decide which products to buy as well as how established brands defend against price-aggressive private label products.

Walmart Expands Next-Day Delivery to Over 30 U.S. States

Walmart Expands Next-Day Delivery to Over 30 U.S. States

This week Walmart has expanded the next-day delivery service to Massachusetts, Missouri, Virginia, and West Virginia, growing the number of states with next-day delivery to 33.

Amazon Is a Monopoly, an Interview With Sally Hubbard

Amazon Is a Monopoly, an Interview With Sally Hubbard

In an interview with an antitrust expert Sally Hubbard, we discussed what makes Amazon a monopoly, how that affects consumers, businesses relying on Amazon, and competitors, as well as what actions and regulations antitrust investigations might bring in the future.

Google Shopping Takes One Small Step

Google Shopping Takes One Small Step

The new Google Shopping homepage, now hosting 2,000 stores, attempts to unify the company's shopping efforts into one. Google has merged the marketplace-turned Google Express into Google Shopping, a service which used to focus on price comparison.

Fulfillment by eBay

Fulfillment by eBay

eBay introduced Managed Delivery, a fulfillment service not unlike Fulfillment by Amazon (FBA), enabling sellers to store, pack and ship their products through logistics partners managed by eBay. Replicating what drove sellers to use FBA is the hardest challenge eBay will have to solve.

Amazon Prime Day Focuses on “Exclusive”

Amazon Prime Day Focuses on “Exclusive”

On Prime Day 2019, the biggest winners were known brands and Amazon devices, as Amazon-owned private label brands took a back seat, according to Marketplace Pulse research. Over a million products were available with a Prime Day deal, but as competing retailers like Walmart and Target launched their shopping events, Amazon shifted focus to exclusive products and new product launches.

Data

Data

We have developed a technology platform that monitors millions of data points on e-commerce marketplaces.

Research

Research

Our software parses unstructured and semi-structured data sources and programatically extracts the key pieces of structured data we care about.

Analysis

Analysis

We compute, analyze and share data you can’t find anywhere else to help you predict what’s next in e-commerce.

"According to Marketplace Pulse..."

The media relies on our insights and data for their stories. We work with leading magazines, newspapers, and online publications including The Wall Street Journal, The New York Times, Bloomberg, CNBC, Reuters, Fortune magazine, and The Atlantic.

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