Everyone has an opinion. We have data.

We collect more data on e-commerce marketplaces like Amazon, eBay, Etsy, and Walmart than any organization in the world. We analyze that data and share insights as research reports and articles.

Amazon Enters Q4 With Restored Prime Selection Levels

Amazon Enters Q4 With Restored Prime Selection Levels

The Prime-enabled assortment has recovered to pre-COVID levels after Amazon’s decision in March to temporarily stop accepting shipments of non-essential goods to its warehouses resulted in supply disruption. From May to July, a twelve month low of the top Amazon sellers offered Prime shipping for most of their catalog.

Amazon Marketplace is Not International Except for China

Amazon Marketplace is Not International Except for China

Despite Amazon's attempts to foster cross-border e-commerce, most of the sales volume on its worldwide marketplaces comes from first, domestic, and second, Chinese sellers. Other countries combined represent a small percentage.

9% of Amazon’s Sales in Clothing Are From Its Private Label Brands

9% of Amazon’s Sales in Clothing Are From Its Private Label Brands

9% of Amazon's sales in the Clothing, Shoes & Accessories department are from its private label brands. In response to House Antitrust Subcommittee questions following the July 29th hearing, Jeff Bezos included a breakdown by department of Amazon's private label brands share of total sales.

Retailers Do Not Need Marketplaces

Retailers Do Not Need Marketplaces

Retailers continue to launch marketplaces to fix their lacking online presence by offloading the work to third-party sellers; however, those marketplaces never work.

Amazon’s Fastest Growing Markets During the Pandemic

Amazon’s Fastest Growing Markets During the Pandemic

Italy, India, Germany, Japan, France, and the U.K. - Amazon's key international markets - lagged behind the U.S. in web traffic growth. While others, especially Australia and Canada, outpaced it. Across all seventeen marketplaces, Amazon added one billion monthly visits and was up 24%.

AmazonBasics Is Not Thriving Amid COVID-19

AmazonBasics Is Not Thriving Amid COVID-19

AmazonBasics products are not benefiting from the pandemic opportunity - the number of AmazonBasics best-sellers has remained flat for over twelve months. Generally, private label products do well in periods of recessions and pandemics. Amazon’s private label products did not.

Amazon Now Lists Sellers' Business Name and Address

Amazon Now Lists Sellers' Business Name and Address

Amazon started displaying business names and addresses for the millions of sellers in the U.S. marketplace on September 1st. The change puts the U.S. marketplace in line with its European, Japan, and Mexico marketplaces, where local laws require business details to be public.

Walmart's Fulfillment Service For Sellers Not Seeing Adoption

Walmart's Fulfillment Service For Sellers Not Seeing Adoption

Walmart Fulfillment Services (WFS) that allows third-party sellers to store and fulfill inventory from Walmart's warehouse is powering less than 0.1% of the two-day enabled products. Only 150 sellers out of the 54,000 total have started using the service launched six months ago.

Data

Data

Proprietary software parses raw data to extract critical pieces of structured data on brands, products, categories, and sellers.

Research

Research

We analyze the data and share insights as research reports and articles.

Analysis

Analysis

We believe that data is better than opinions for understanding what's next in e-commerce.

"According to Marketplace Pulse..."

Journalists all over the world rely on Marketplace Pulse insights and data for their stories. Marketplace Pulse works with leading magazines, newspapers, and online publications, including The Wall Street Journal, The New York Times, The Washington Post, Bloomberg, and CNBC.

The Wall Street Journal
The New York Times
Los Angeles Times
The Washington Post
Bloomberg
Reuters
CNBC
The Atlantic
Fortune
BuzzFeed News
The Information
Digiday
New York Magazine
Financial Times
Wired
The Verge
Forbes
Yahoo Finance

Get Data-Driven Insights About Online Retail