Press

Journalists all over the world rely on Marketplace Pulse insights and data for their stories. Marketplace Pulse works with leading magazines, newspapers, and online publications, including The Wall Street Journal, The New York Times, The Washington Post, Bloomberg, and CNBC.

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The New York Times
Los Angeles Times
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The Information
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Modern Retail

"According to Marketplace Pulse..."

Journalists all over the globe rely on our insights and data for their stories. Here are some of the most recent articles Marketplace Pulse was featured in.

Branded Joins Frenzy of Startups Acquiring Amazon Merchants, Finds Profits

The companies they're starting, known as Amazon aggregators, have received a whopping $4.1 billion of debt and equity funding since March of last year, estimates e-commerce data firm Marketplace Pulse.

"The next 12 months the industry will shake out and some of the companies will end up shutting their doors,” said Juozas Kaziukėnas, CEO of Marketplace Pulse. He predicted that some will not last a year. “A lot of the money these companies are getting is through debt rather than equity. The debt has to be paid, so if they can’t acquire sellers fast enough, I’m not sure how you’re going to pay the bills.”

The Information
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Walmart's online store isn't profitable. Now it's borrowing from Amazon's playbook

Walmart won't disclose figures, but according to e-commerce data firm Marketplace Pulse, it had fewer than 7,000 sellers at the beginning of 2017. Since then, Walmart has added around 80,000 merchants.

Going after more sellers could come with risks. In particular, the move to open its platform to sellers outside the US could expose Walmart to more fake and poor-quality items, Juozas Kaziukenas, the founder of Marketplace Pulse, said. The US Government Accountability Office said in a 2018 report that 88% of counterfeit goods in 2016 arriving in the United States came from China and Hong Kong.

CNN
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Here’s why Amazon is moving its annual Prime Day shopping event earlier in the summer

“It creates excitement out of nowhere, right out of a vacuum,” Marketplace Pulse founder and CEO Juozas Kaziukenas said about Prime Day.

“People will just buy more things ... and maybe it is a good time to do it in June, earlier,” he said. “Because there’s a lot of excitement about things getting back to normal, and people probably are going to be buying more clothing items and more travel-related items — that they have not been buying for a very long time.”

CNBC
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Amazon banned merchants from Pakistan, but they’re still finding a way onto the platform

“I would imagine Pakistan is a few years behind China in terms of expertise in selling to the West directly,” said Juozas Kaziukėnas, founder and CEO of the e-commerce research firm Marketplace Pulse. “The explosion of Chinese sellers came in 2015 and is still continuing, but that is a snowball effect that was accelerated by successful local sellers, local support, etc.”

Rest of World
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Why the founder of Charming Charlie has joined the rush to acquire Amazon-native brands

Juozas Kaziukėnas, founder and CEO of Marketplace Pulse, describes those brands as the "Amazon seller 3.0." Instead of reselling or slapping a name onto a generic product easily sourced online from overseas, Amazon-native brands have been looking to differentiate themselves with designs, trademarks, patents and the like.

In other words, they are trying to make a product that can't be "blindly replicated by someone going to Alibaba.com and sourcing a product," Kaziukėnas said in an interview.

Retail Dive
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How the pandemic helped Walmart battle Amazon Marketplace for sellers

Walmart Marketplace grew to an estimated 70,000 sellers in 2020, fueled by a surge in online shopping due to the Covid-19 pandemic and a series of investments in technology and vendor relationships reported here for the first time. That is expected to rise 146% by the end of 2022, according to projections by data firm Marketplace Pulse that have not yet been published.

Reuters
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As it grows its marketplace, Walmart is doubling down on its fulfillment services

“The number of sellers using WFS has grown to 1,100,” said Juozas Kaziukėnas, CEO of the e-commerce marketplace tracker Marketplace Pulse. “That’s roughly 4% of active sellers, but a number that has nearly tripled in six months since October (400).” (That number includes only the sellers who are actively using WFS, and not necessarily all of the newly accepted sellers who haven’t yet enrolled.)

Modern Retail
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Jeff Bezos blindfolds third-party Amazon sellers

Amazon claimed the change was about securing the personal information of users, “pure and simple”. Juozas Kaziukenas, the founder of e-commerce research firm Marketplace Pulse, said it would sever the last direct link between those vendors and their customers. “Over the past couple of years, Amazon has disconnected sellers from consumers. The reality is that these are Amazon’s customers, they’re not sellers’ customers, at least as far as Amazon is concerned,” he said.

The Sunday Times
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Go shopping on your social media feed

Retail analyst Juozas Kaziukenas at Marketplace Pulse in New York reckons TikTok is “6 to 12 months” behind Instagram and Facebook with its effort to build in-app ecommerce.

The Sunday Times
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Walmart Opens Marketplace to Non-U.S. Vendors in Strategy Shift

For Chinese manufacturers, U.S. marketplaces have become a popular way to reach American customers. In January, Chinese merchants represented 75% of new Amazon marketplace sellers, an increase from 47% a year earlier, according to researcher Marketplace Pulse, which monitors the site. Walmart will likely see a similar ratio, the firm estimates.

“This will get Walmart more selection, more affordable goods that already dominate Amazon best-sellers lists,” said Juozas Kaziukenas, founder and CEO of Marketplace Pulse. “To an investor, that reads as positive news.”

Bloomberg
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The Great Amazon Flip-a-Thon

Juozas Kaziukenas, the chief executive of Marketplace Pulse, an e-commerce research firm, estimates that Marketplace sellers moved more than $300 billion of product in 2020 — a figure that would make Amazon Marketplace, in his words, “the 42nd largest economy in the world by GDP. ” (As of 2021, Marketplace accounts for more than half of products sold on Amazon.com and is growing at a faster rate than Amazon’s own retail business, according to the company.)

That billion dollars raises other prospects, however. “Once you raise this level of capital, the only acceptable outcome is some sort of exit,” said Mr. Kaziukenas, of Marketplace Pulse. Indeed, Mr. Silberstein said, attempting to take the company public is, at this point, “an inevitability.” Competition is fierce. Prices for some listings are crossing into speculative territory and raising concerns about something of a mini-bubble for Amazon listings.

“It’s not peaking yet,” said Mr. Kaziukenas. “I think the peak is going to be when some of these aggregators start to fail.”

The New York Times
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The Rise of Made-in-China Diplomacy

Marketplace Pulse, which analyzes e-commerce, has said that nearly half of Amazon’s top sellers—those with more than a million dollars in annual sales in the U.S.—are in China.

The New Yorker
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Amazon’s CEO-in-waiting Andy Jassy to inherit big headaches

“Amazon’s competition like Walmart and Target have finally started to make the right moves and are enjoying success in markets where Amazon is lacking, like online grocery,” Juozas “Joe” Kaziukenas, founder of Marketplace Pulse, which covers Amazon told The Post.

New York Post
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