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Amazon Is Burying Organic Search Results

Amazon Is Burying Organic Search Results

Of the first twenty products a shopper sees when searching on Amazon, only four are organic results. There is little space left for organic results at the top of the page, the real estate that drives most sales.

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eBay's Market Share Slips to Below 5%

eBay's Market Share Slips to Below 5%

eBay now accounts for less than 5% of U.S. e-commerce. It had a more than 10% share less than a decade ago. But as the rest of the market continued to grow, eBay did not keep up.

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Amazon GMV Reached $600 Billion in 2021

Amazon GMV Reached $600 Billion in 2021

$600 billion worth of goods were sold on Amazon in 2021. The total gross merchandise volume (GMV), including sales by Amazon itself and by the marketplace, doubled in three years. Most of that growth came from the marketplace.

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Amazon Marketplace is 25% of US E-commerce

Amazon Marketplace is 25% of US E-commerce

Twenty-five cents of every dollar spent shopping online goes to the Amazon third-party marketplace. Were Amazon's marketplace an independent platform, it would be the largest online retailer in the U.S.

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eBay’s Aging Seller Population

eBay’s Aging Seller Population

A growing share of sales on eBay comes from sellers selling on it for over five years. More than half, from those who joined ten years ago. That indicates shrinking interest from new sellers.

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Amazon Slips to 4th in Global Shopping App Rankings

Amazon Slips to 4th in Global Shopping App Rankings

Amazon ranked fourth in global shopping app downloads in 2021 - they were the number one most-downloaded app in 2020. Amazon is still first in the U.S. rankings, but Shopee, Shein, and Meesho leapfrogged it in global rankings.

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Marketplaces Year in Review 2021

Marketplaces Year in Review 2021

The fourth edition of Year in Review is a collection of stories, insights, and data, all told through forty charts. 2021 was the year of broken supply chains, Amazon aggregators, more advertising, Shopify's almost-marketplace, and one unanswered question - did the pandemic boost e-commerce after all?

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Walmart Adds 5,000 Chinese Sellers to Marketplace

Walmart Adds 5,000 Chinese Sellers to Marketplace

Since opening the marketplace to international sellers in March, Walmart has added 5,000 sellers from China. They represent more than 10% of all new sellers.

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Seen on Netflix, Sold on Amazon

Seen on Netflix, Sold on Amazon

The #1 most-searched term on Amazon is "squid game costume." Netflix's hit dystopian thriller "Squid Game" spawned a craze for Squid Game costumes less than two weeks after the show was released.

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Amazon Is Adding Employees Faster Than Revenue

Amazon Is Adding Employees Faster Than Revenue

Amazon went from $229,000 quarterly revenue per employee ten years ago to $84,000 now. The ratio has more than halved, despite Amazon scaling automated businesses like AWS, marketplace, advertising, and others during that time.

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