Amazon Launches 7 New Fashion Brands
Without a big announcement Amazon has entered the Fashion business. Ed Yruma, managing director at KeyBanc Capital Markets reported yesterday that Amazon.com has launched over 1,800 different fashion products on its site, under seven different brand names it trademarked. Those brands are Franklin & Freeman, Franklin Tailored, James & Erin, Lark & Ro, North Eleven, Scout + Ro and Society New York.
Read more