Renting Amazon Customers
Sellers on Amazon can no longer access their customer information like the full name and address, let alone contact them. On April 8th, Amazon removed customer details from the last report.
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Shopify Won’t Build a Marketplace
A year ago, Shopify launched a consumer shopping app called Shop. Many called it a step towards a marketplace. However, despite being downloaded tens of millions of times, Shopify didn't implement any marketplace features.
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Amazon Only a Minor Player Across Most of Europe
Amazon's app is in the top 20 most-downloaded shopping apps on the iPhone app store in nearly thirty countries in Europe, despite having launched in only nine of them. Yet, it is a market leader in just a few.
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Chinese Sellers Join Walmart Marketplace
Nearly a hundred China-based sellers have joined the previously US-only Walmart Marketplace over the past few weeks as the company quietly expanded it to allow foreign sellers.
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Amazon Tops Six Million Third-Party Sellers
There are over six million third-party sellers on the Amazon marketplace. More than half of them sell on Amazon in North America.
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Amazon’s B2B Marketplace Tops $25 Billion
Amazon Business, a business-to-business marketplace, has surpassed $25 billion in annualized sales five years since launching. It is growing faster than its consumer marketplace, too.
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TikTok Leggings on Amazon
The #1 best-selling clothing product on Amazon for most of January and February was a pair of high waist leggings that went viral on the social app TikTok. "tiktok leggings" is still one of the most-searched terms on Amazon.
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Marketplaces as Economies
If GMV were GDP, that would make the Amazon marketplace the 42nd-largest economy globally, just behind Bangladesh but ahead of South Africa. It isn't only the sales volume that makes marketplaces comparable to economies, however.
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Amazon Launches in Poland
Amazon launched in Poland on Tuesday, March 2nd. The marketplace launched with over seventy thousand sellers from countries worldwide - its biggest launch yet. With the launch in Poland, Amazon now operates in all of the top 10 biggest economies in Europe, except for Switzerland and Russia.
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Everything on Amazon is an Ad
Advertising has replaced product recommendations and personalization on Amazon and other retailers' websites. They are no longer trying to guide product discovery, letting ads instead lead the journey.
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