Ghost Retailers
"Can a restaurant succeed if it's delivery-only?" asked Neal Ungerleider of Fast Company. Well, can a retailer succeed if it's marketplace-only?
Read more
Articles
Get data-driven insights straight to your inbox. Join the newsletter to receive new articles.
Castle Amazon
When it comes to Amazon its moat is wide and deep: Prime memberships, AWS cloud hosting, etc. But probably the most under-appreciated moat is the marketplace and its impact to competing retailers.
Read more
Facebook's E-Commerce Dream
Starting this summer Facebook has started to quietly expand the Facebook Marketplace to include businesses selling retail products. According to our research it has already surpassed the first 150 sellers.
Read more
Google Wakes Up to Shopping
Unbeknownst to many Google is building an e-commerce marketplace. According to our research Google's shopping platform recently surpassed 500 stores. Most of which it added in the last four months.
Read more
Amazon Is the Third Largest Advertising Platform
Amazon is the third largest advertising platform, behind Facebook and Google. Facebook and Google together account for more than half of the overall online advertising market in the US, but Amazon advertising is growing six times faster than the incumbents.
Read more
Achieving Nationwide Two-Day Shipping
Achieving nationwide free two-day shipping is hard and expensive. Even Walmart can't do it perfectly - customers on the west cost have access to 20% less products with two-day shipping available than customers on the east cost.
Read more
One Million New Sellers on Amazon
It took less than a year for the Amazon marketplace to grow by one more million new sellers. That's 3,398 new sellers every day, or 141 every hour, or more than 2 every minute. Unsurprisingly, most of the new sellers are based in China.
Read more
The Evolution of Walmart.com
Walmart has grown the catalog and has built the marketplace, the challenge now is to offer free nationwide two-day shipping. Amazon has made its Prime program the gold standard for all other online retailers. For Walmart too.
Read more
Of Course Amazon Launched a Sleeping Mattress
Three reasons why Amazon got into the bed-in-a-box business: "mattress" is the 42nd most searched term on Amazon, best selling mattresses on Amazon are brandless, mattress as a product is hard to differentiate on.
Read more
Amazon Growing Past Books
When Amazon started to focus more on retail, books got pushed down the priority list. Especially books sold by the marketplace. Books sales are growing, but their share of the total sales on Amazon is decreasing.
Read more
