We have been analyzing fastest growing Amazon sellers for a over a year now, and thus it was time to make some improvements. Starting today Trending Amazon USA Marketplace Sellers is available as a real-time report. Not only that, but trending reports are available for Amazon UK, Amazon Germany and even Amazon India. Trending reports are available for all Amazon marketplaces, and are always kept up to date.

These trending reports include the same data as our monthly articles, but they cover all marketplaces and are also not limited to just top 100 sellers. Furthermore, thanks to our technology advances they are real-time, meaning that data in them is constantly changing as sellers grow or shrink. We've heard from many people and businesses that fastest growing reports have been useful to spot new and up-and-coming sellers.

Nonetheless, we will continue to write our monthly fastest growing sellers reports to highlight interesting sellers invisible by looking at raw numbers. December was all about Christmas, and for most retailers it was the most important month of the year.

At the top of the December list is National Geographic Toys selling various science toys and gifts by the National Geographic Society. Followed by many more toys and gifts sellers.

Strictly speaking fastest growing sellers in December were coloalsafvi with hard-to-believe 5,766% growth and and tample2003 with 1087%, yet all of their feedback was negative. We have already written about this at How Fraudulent Sellers on Amazon Are Stealing Christmas, but these are the two prime examples of the sort of impact fraudulent sellers are able to have.

SellerGrowth
National Geographic Toys702.15%
PajamaGram695.24%
seasonwide673.37%
Appliatech666.67%
Underground Printing562.11%
AMAZING GRACE LLC551.96%
Windy City Novelties401.02%
ToyBurg380.36%
Bright Day Calendars350.65%
The Gaming Broker (US Seller)345.99%
YoYo.com343.59%
Tea Forte324.69%
ILL SPORTS323.53%
Corydor323.46%
MindWare320.56%
Emily Rose Doll Clothes318.64%
Deardresses317.97%
Affordable Family Clothing313.37%
ThisWear301.61%
Ty Store292.65%
Champions On Display292.20%
Toys Online290.38%
Warmen Gloves290.37%
Feelin Good Tees289.94%
Brilliant Footwear285.44%
Exploding Kittens276.32%
Cards Against Humanity, LLC272.86%
The Noble Collection258.97%
DealTavern253.82%
Petco252.44%
Silver_Sales_LLC251.49%
Island In The Sun247.56%
The Source Group246.00%
MarilynsSportShop242.31%
WolVol228.96%
Crazy Dog Tshirts216.88%
NYC Electronics213.65%
TGM Skateboards210.06%
Nice Caps Accessories207.61%
What America Buys206.56%
Olia Brands205.28%
Haunted Flower204.84%
Matty's Toy Stop204.75%
InspiredSilver204.75%
USA Toyz202.40%
Brisco Apparel Company202.00%
Prestige Wurldwide199.64%
Buy-Less197.50%
Under Armour197.04%
Shark Distributors193.26%
KingSize192.23%
Crystal Deals190.63%
The Unemployed Philosophers Guild190.61%
SK HAT SHOP189.63%
*daisysboutique*189.15%
Kidz Kupboard188.72%
VTechkids: The Official VTech Toys Store184.65%
PerfumesWorld184.18%
NVie Designs183.97%
Sharp Gear183.33%
E SHOPPE183.33%
Delaware181.67%
Toy Planet181.11%
Shoe Brands USA179.68%
Liberty Imports179.30%
Elite Fan Shop179.23%
GrandmasGiftware176.77%
STL PRO, Inc.175.73%
Tristar Products Inc173.15%
Relevant Gifts172.59%
SquareTrade, Inc.172.26%
BigMouth Inc.171.51%
CafePress169.66%
aGreatLife166.67%
Robert Wayne Footwear165.88%
KingshowUSA164.59%
Tough Outfitters163.50%
Ann Arbor T-shirt Company162.90%
TheJungleStore161.72%
Unique's Shop161.30%
Seven Times Six160.42%
Brookstone160.13%
Shoeangle159.28%
Retrofacts157.32%
Yankee Toy Box LLC157.00%
Hanopop155.19%
BestChoiceproducts154.60%
Pick-N-Save!153.16%
Joy of Giving151.85%
Alexander Del Rossa151.54%
Number 1 In Service150.74%
Leveret150.73%
Oredroc149.04%
Hour Loop148.30%
CBR Adventures147.45%
Animal Den147.19%
ToySupercenter146.31%
Fashion For Play145.57%
PDS Online145.25%
Sincerely Hers145.04%

We used feedback growth as a method to estimate how much a seller has been able to grow their sales. Feedback growth is calculated by comparing feedback ratings amount on December 1st and December 31st. The table above is top 100 sellers ranked by the growth rate.

Click here to read the previous November 2016 Report.

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