Fastest Growing Amazon.com Sellers, November 2015 Report

November had two of the largest retail days of the year - Black Friday and Cyber Monday. Various sources expect total volume to grow by at least 20%. While brick and mortar retail sales are shrinking, online ecommerce is growing at a steady pace.

Compared to October, November wasn’t a fast growing month. Many sellers managed to increase their sales, but overall many more had lost their pace. We think this has to do with depleted inventory after Halloween, which many sellers focused on.

Story of the month is 90 Degree By Reflex. This recently launched marketplace seller managed to out-grow the competition by providing niche products: active wear for women, including yoga gear and clothing. The New York based company entered Amazon with previous experience selling on their own website and stores, and managed to capitalize on the size of the marketplace.

They were followed by a few more focused sellers, which shows that a strategy to focus on a niche of products and do it really well works wonders. While many large sellers focus on repricing tactics and competition analysis, more and more sellers are coming with a more boutique approach. The categories they choose work well when care is applied.

We used feedback as a way to estimate how much sales has the seller been able to gain. But instead of looking at what everyones’ feedback was at the end of the month, we calculated the change in feedback throughout November. The table below is top 100 sellers ranked by the growth rate.

Click here to read the previous October 2015 Report.

SellerGrowth
90 Degree By Reflex311.23%
sandistore210.34%
Innovationstore171.95%
Zenwise Health143.23%
marvelio110.04%
Jackery Inc79.20%
ANEAR69.17%
Bealls Florida56.45%
BLINQ55.40%
ToyBurg55.17%
YooTech46.95%
PTP Flash Deals44.13%
PORTABLE GUY41.34%
underlandbooks40.35%
Patozon39.12%
JAF GIFTS37.82%
American Tactical36.90%
Expedited Warehouse35.97%
Collections Etc34.71%
Seller1ON133.89%
GrandmasGiftware32.17%
Liberty Imports30.68%
Park Slope Outlet27.67%
Retseliney LLC27.52%
Super Z Outlet26.78%
PLESON26.66%
Utopia Deals26.39%
Seneca-River-Trading26.28%
Instanatural LLC24.83%
Luxor Investments23.57%
Sentey23.50%
Same Day Supply Inc23.31%
BIC Warehouse22.29%
Woman Within21.48%
momox com20.93%
MYBATTERYSUPPLIER20.85%
MagicMobile USA20.60%
Ocean Reef Electronics18.47%
OxKom18.01%
E2E17.69%
Designer Habitat16.80%
OutdoorEquipped16.78%
Deal Republic16.77%
lederTEK16.16%
Innovative World15.41%
Cambridge Select15.10%
The Mega Deals15.02%
Medical Solution14.73%
Wordery USA13.40%
Top Shelf Barber Supplies12.78%
CherryCreekBooks12.75%
SPN Performance11.84%
eClassics11.48%
bull_moose10.76%
D&J Shopping Connection10.71%
COCO-Vision(US Shipping)10.52%
Wholesale Craft Outlet9.69%
Trenz Shirt Company9.67%
ClockworkCornucopia9.39%
Home Care Company9.24%
TA National Trading8.96%
Etekcity8.53%
Hold N Storage8.50%
Preferred Mart7.79%
topshoesUS7.75%
UnbeatableSale, Inc7.12%
Leveret6.59%
DBROTH6.57%
InnoGear6.08%
Orion LLC6.00%
iServe Products5.87%
DEALS FOR ALL5.60%
AlizonTech5.58%
Adorama Camera5.20%
Skinomi4.99%
OZ Naturals4.97%
Last Page Books-Dallas4.47%
Four Corners Dist.4.15%
aSavings3.89%
BSCstore3.87%
Juvolicious3.78%
Mr.Shield3.31%
thePruneDanish2.93%
ToysNGamesEtc2.90%
idealpoint2.83%
Oximeter Superstore2.74%
Asurion, LLC2.74%
Efficient Distributor2.66%
stores1232.62%
Connect Buy2.61%
MetaRetail2.22%
The Perfect Deals2.14%
Premium Vitamins2.13%
Our Pampered Home2.03%
SJS Commercial1.93%
Tucker's Toy Shop1.92%
MMP Living1.81%
imagine products1.72%
Common Cents Distributors1.70%
Toynk Toys1.66%
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Juozas "Joe" Kaziuk─Śnas

Founder of Marketplace Pulse, Joe wears multiple hats in the management of Marketplace Pulse, including writing most of the articles. Based in New York City. Advisor to other startups and entrepreneurs. Occasional speaker at conferences.

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