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"According to Marketplace Pulse..."

Journalists all over the globe rely on our insights and data for their stories. Here are some of the most recent articles Marketplace Pulse was featured in.

Amazon Requiring Marketplace Sellers to Include Business Name, Address

Juozas Kaziukenas, founder and CEO of business intelligence firm Marketplace Pulse, said in a blog post the move will benefit the ecommerce industry “in ways that are invisible to consumers.”

“The change doesn’t prevent sellers from faking business details or establishing new business entities when they want to appear unrelated to a previously suspended or just another seller account,” Kaziukenas wrote. “(It’s) a common practice among international sellers because Amazon’s vetting of business details is imperfect. But additional transparency will perhaps enable third-party companies to analyze those business entities better than Amazon.”

Kaziukenas applauded the move, saying “commerce shouldn’t be anonymous.”

“Making sellers’ business identities public is the right step, and further tightening rules around business identities used for selling on Amazon would be a welcome change too,” he said.

Multichannel Merchant
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Amazon will disclose merchant names to discourage rogue sales

“Amazon doesn’t do random things, just to try to help consumers,” said Juozas Kaziukenas, CEO of the e-commerce research firm Marketplace Pulse.

Kaziukenas said the company may have made the move to get ahead of the upcoming hearing, which promises to be a high-profile spectacle that’s part of lawmakers’ wide-ranging antitrust probe into the tech industry.

The Washington Post
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Amazon sellers in the U.S. will have to list their names and addresses

Amazon has more than 2 million sellers globally and 461,000 active sellers are based in the U.S., according to e-commerce research firm Marketplace Pulse.

“Brands that are trying to enforce approved retailers, chasing counterfeits, will see a legal entity to go after,” said Juozas Kaziukenas, who runs Marketplace Pulse. “Previously obtaining that information from Amazon was a long process.”

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Amazon sellers diversify to other e-commerce platforms in wake of COVID-19

The percentage of gross merchandise units sold by independent third-party merchants on Amazon's site has grown from 3% in 1999 to 60% in 2019, according to Marketplace Pulse.

Walmart did not respond to inquiries, but the company nearly doubled the number of sellers on its marketplace to 43,573 as of May 2020, up from 23,368 in May 2019, according to Marketplace Pulse.

The company did not respond for comment, but its Target Plus invite-only marketplace has grown to 109 merchants as of February, up from 30 a year ago, according to Marketplace Pulse.

S&P Global Market Intelligence
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With the U.S. Economy Hurting, Alibaba Courts Small Businesses

According to Amazon’s latest Small Business Impact Report, it was working with more than 1.9 million small businesses, content creators and developers in the U.S. as of 2019. (Ecommerce intelligence firm Marketplace Pulse said it’s more like 1 million U.S.-based sellers specifically, which is about half of all sellers on Amazon.)

But in part because of increased competition—nearly 85,000 new sellers have joined the U.S. platform to date in 2020 alone, per Marketplace Pulse—it’s not as easy for sellers to make a buck on Amazon as it used to be.

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Pepper Spray Sales Soar on Amazon

A $9.48 canister of Sabre “max police strength” pepper spray shot up to the top-selling rank in Amazon’s sports and outdoors category Monday morning, supplanting normal best-sellers such as shorts and t-shirts, according to Marketplace Pulse, which monitors the site. A neck gaiter, which can cover the nose and mouth and became popular during the pandemic, is No. 2.

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