How Google is revamping its e-commerce business with JD.com’s help
Currently, Google Shopping hosts 2,000 stores, including big chains like Costco and Target, according to e-commerce research firm Marketplace Pulse. Chinese sellers can open a store using Google Shopping Actions like other retail chains, or they can sell in partnership with JD.com.
“It's probably a much better approach to have a Chinese company to deal with Chinese sellers,” said Juozas Kaziukėnas, founder of Marketplace Pulse.“Obviously JD has much more experience in this. They have existing local relationships. They have an existing local experience.”