In 2009, Walmart launched Walmart Marketplace. Products from retailers are displayed alongside Walmart’s own inventory and are called out as Walmart Marketplace items, with the seller’s name displayed on the items. While initially requiring an invite, in 2016 Walmart made it easier to join the marketplace in hopes to increase its size as Amazon USA marketplace continues to grow.
Walmart is the second largest online retailer in the US, after Amazon, with yearly online sales in the range of $13-$15 billion. Walmart has made some key acquisitions like Jet.com for $3 billion to furher grow in e-commerce.
Walmart is the world's largest company by revenue, with over 11,000 stores in 28 countries.
16,756 sellersWalmart marketplace has 16,756 sellers as of today. So far this year 9,899 new sellers have joined the marketplace, of which 403 joined during the last month.
11,119 have products listed for saleHowever not all 16,756 sellers can be considered as active, since only 11,119 have products listed for sale. In early 2017 Walmart made feedback reviews for sellers obsolete, removing the functionality for sellers to receive any new reviews, thus differently than other marketplaces like Amazon or eBay there is no way to know the activity each seller is having.
On avg 2,539 products listedOn average a seller has 2,539 products listed for sale. In total 28,239,545 million products are listed by marketplace sellers, however many of those are duplicates since any product can be listed by multiple sellers, just like on Amazon.
This report was last updated on . All metrics mentioned are calculated by our proprietary technology allowing us to collect data and analyze e-commerce marketplaces.