Amazon Research

Amazon

Amazon is the largest online retailer in the world. They run a marketplace on all of their websites allowing third-party sellers to sell products, totaling to 50% of total sales.

Top 100

Top marketplace sellers

Top 100 Amazon marketplace sellers globally and in each local marketplace. Learn more

238,000

New sellers this year

So far this year 238,000 sellers joined the Amazon marketplace. This equals to 4,332 new sellers every day. 49,135 joined Amazon.com in the US. Learn more

45%

Sellers based in China

A growing number of sellers on the Amazon marketplace are based in China and Hong Kong. Learn more

86%

Sellers use FBA

FBA usage is growing in all marketplaces, as the growing number of Prime memberships makes growing without it harder. Learn more

2.1 million

Active sellers

Number of sellers worldwide with products for sale. Learn more

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