There are 71.8 million products are listed on Etsy. On average a seller has 37 products listed for sale. The breakdown by top category considers where each of the sellers has most of their products listed in, thus being their main category. Some sellers of course have products in more than one category, but most often they have more products in one category than all the other ones.
Etsy has three main sections in the marketplace: Handmade, Vintage, and Supplies. Handmade represents 88% of sellers, Vintage represents 6% of sellers, and Supplies represents 13% of sellers.
22% of top sellers have their main category as Home & Living. Other popular categories are Art & Collectibles at 18%, Jewelry at 13%, and Clothing at 10%.
Handmade represents 88% of sellers. Most popular categories in Handmade are Home & Living at 25%, Art & Collectibles at 20%, and Jewelry at 15%.
|Category||Percent of Handmade Sellers|
|Home & Living||25%|
|Art & Collectibles||20%|
|Bath & Beauty||7%|
|Toys & Games||4%|
|Bags & Purses||3%|
|Books, Movies & Music||2%|
|Electronics & Accessories||1%|
Vintage represents 6% of sellers. Most popular categories in Vintage are Vintage Home & Living at 33%, Vintage Art & Collectibles at 23%, and Vintage Clothing at 21%.
|Category||Percent of Vintage Sellers|
|Vintage Home & Living||33%|
|Vintage Art & Collectibles||23%|
|Vintage Books, Movies & Music||4%|
|Vintage Toys & Games||4%|
|Vintage Bags & Purses||2%|
|Vintage Electronics & Accessories||1%|
|Vintage Bath & Beauty||0%|
|Vintage Pet Supplies||0%|
Supplies represents 13% of sellers. Most popular categories in Supplies are Craft Supplies & Tools at 59%, Paper & Party Supplies at 37%, and Vintage Craft Supplies & Tools at 4%.
|Category||Percent of Supplies Sellers|
|Craft Supplies & Tools||59%|
|Paper & Party Supplies||37%|
|Vintage Craft Supplies & Tools||4%|
|Vintage Paper & Party Supplies||0%|
This report was updated on . All metrics mentioned are based on Marketplace Pulse data.