Etsy is a marketplace launched in 2005 focused on handmade and vintage items and supplies, as well as unique factory-manufactured items. Etsy went public on April 16, 2015.
Uniquely Etsy has sellers and buyers from most countries in the world. Key markets is the US and UK, Canada, Australia, France, and Germany. In the US their main competition is eBay and Amazon with Amazon Handmade, as well as boutique websites. Despite this Etsy has been able to grow by focusing on handmade sellers community.
18,351,081 items sold in a monthDuring the last 30 days Etsy sellers sold 18,351,081 items. Customers then left a grand total of 2,405,083 feedback reviews for sellers. Both of these metrics are good indicators of the activity on the marketplace.
50,962,336 productsThere are 50,962,336 products are listed by all marketplace sellers. On average a seller has 48 products listed for sale.
81% is Handmade, 8% is Vintage, and 11% is SuppliesEtsy has three main sections in the marketplace: Handmade, Vintage, and Supplies. Handmade represents 81% of sellers, Vintage represents 8% of sellers, and Supplies represents 11% of sellers.
Home & Living is the top category21% of top sellers have their main category as Home & Living. Other popular categories are Art & Collectibles at 20%, Jewelry at 15%, and Clothing at 10%. Top Etsy Categories has the full list of top categories.
832,373 new sellers this year, 2,391 per daySo far this year 832,373 sellers joined the Etsy marketplace. This equals to 2,391 new sellers every day. During all of last year 771,276 new sellers joined. So far this year looks to outpace last year in terms of new sellers growth.
1,055,732 have products listed for saleEtsy has more than 5 million sellers on the marketplace, so the newly joined 832,373 sellers this year are adding to an already long list of sellers. However only 1,055,732 have products listed for sale at the moment.
65% of sellers based in United StatesMost sellers are based in United States, representing 65% of all sellers. Other common locations include United Kingdom at 10%, Canada at 5%, and France at 3%. Unsurprisingly United States is the leading location most sellers are located in, as Etsy has the strongest presence there. Nonetheless 35% of sellers are international, often selling to the US customers from abroad. Top Etsy Countries has the full list of countries.
US sellers are based in California, Texas, and FloridaUS sellers are mostly located in California at 14%, Texas at 7%, and Florida at 7%. These three biggest states make up 27% of US sellers. Top Etsy States has the full list of states.
This report was last updated on . All metrics mentioned are calculated by our proprietary technology allowing us to collect data and analyze e-commerce marketplaces.