Top eBay Australia Marketplace SellersTop sellers

In 2008, eBay.com.au began using detailed seller ratings with four different categories. When leaving feedback, buyers are asked to rate the seller in each of these categories with a score of one to five stars, with five being the highest rating and one, the lowest. Unlike the overall feedback rating, these ratings are anonymous; neither sellers nor other users learn how individual buyers rated the seller. The listings of sellers with a rating of 4.3 or below in any into the four rating categories appear lower in search results. Power Sellers are required to have scores in each category above 4.5. More information on Wikipedia.

eBay Australia

293,267,397 products

293,267,397 products are listed for sale by eBay.com.au marketplace sellers. On average a seller has 2,919 products listed for sale.

Clothing, Shoes, Accessories is the top category

23% of top sellers have their main category as Clothing, Shoes, Accessories. Other popular categories are Home & Garden at 16%, Phones, Smart Watches & Accessories at 9%, and Health & Beauty at 8%.

8,792,539 feedback reviews in a month

All sellers on the eBay.com.au marketplace received a total of 8,792,539 feedback reviews in a month. During the last 12 months on average 9,586,004 feedback reviews were received monthly, thus the current number is below the average, indicating that this is the slower period of the year. We use this change in feedback reviews number to determine trending eBay.com.au sellers.

99% run an eBay store

Most top sellers, 99% to be exact, run an eBay store. Sellers have an option to run a Basic, Premium, or Anchor store which each bring increasing benefits, but all in a way allow a seller to have a website inside of eBay to act as a landing page. Which means sellers can customize the design of it, create internal pages, and have a name for it.

84% have the Top Rated Seller status

Top Rated Seller status is awarded to sellers who meet certain sales and tracking requirements, as well as specific performance standards. 84% of the top sellers have the Top Rated Seller status. Of those with the Top Rated Seller status 23% are local sellers, meaning based in Australia. Top Rated eBay.com.au sellers.

23% sellers based in Australia, 77% are international

Among top sellers most are based in China, representing 35% of all sellers. Other common locations include Australia at 23%, United States at 17%, and United Kingdom at 15%. Many sellers on eBay.com.au marketplace are not based in Australia, instead they participate in cross-border trade. While eBay.com.au is a local website for Australia customers, most common location for a seller is China. Thus local eBay.com.au sellers are filtered to only include Australia based sellers.

39% of sellers based in China

39% of top sellers are based in China and Hong Kong. 50% of international sellers on eBay.com.au are based in China and Hong Kong, showing that international selling on eBay is dominated by Chinese sellers, and that customers are happy to buy from them. There is no concept of Prime to offer free two-day shipping on eBay, so many buyers are used to waiting a bit longer for their products to arrive.

gorgeousland with 6,191% feedback increase at the top of trending sellers list

During the last month gorgeousland increased their feedback received by 6,191% from the month before. They are at the top of the trending sellers list. They are currently ranked 2,612th overall. Other trending sellers have also increased their feedback reviews: superheros_costume by 3,553%, wholesaleon by 2,535%, zhenduo001 by 1,395%, unifrany by 1,171%, and organic_matters2 by 1,109%.

This report was last updated on . All metrics mentioned are calculated by our proprietary technology allowing us to collect data and analyze e-commerce marketplaces.


Seller Location Month Rank Year Rank Lifetime Rank
fanteller United States 1 3 33
jewelryfindingshop China 2 2 10
xa-electronics Germany 3 1 24
2015happydeal Hong Kong 4 5 145
The Honey Roasted Peanut United States 5 4 18
Wordery United Kingdom 6 8 22
apparelsave United States 7 6 3
Blowitoutahere United States 8 10 4
L.M ELECTRICAL United Kingdom 9 9 15
Bitb99 Singapore 10 18 341
kenable_ltd United Kingdom 11 7 11
fzeroinestore China 12 11 23
Partscontainer 1-855-505-2886 United States 13 15 101
Fancy Dress Magic United Kingdom 14 40 57
mightygalaxy United States 15 22 391
mieiel6792014 China 16 12 156
chunqing1984 China 17 13 174
probstein123 United States 18 21 48
nebulus-gmbh Germany 19 17 12
rarewaves-outlet United Kingdom 20 16 196
IE-94racing China 21 25 332
ozplaza.living Australia 22 33 32
mobileextraltd United Kingdom 23 29 173
cskwin2015 China 24 31 231
Ed's Party Pieces United Kingdom 25 30 35
worldwide.choice China 26 197 870
SportSpar Germany 27 23 49
wearesurewin China 28 51 164
YallStore United States 29 52 6
huasharenmin2013 China 30 82 344
milyonline China 31 133 368
sanhe777 China 32 28 73
CALTRIC United States 33 61 168
MyComicShop United States 34 62 14
importcds-au15 United States 35 63 179
GO_2_SHOP China 36 24 9
echoii_mall China 37 68 563
MovieMars United States 38 37 2
linxiaoyu2011 China 39 545 1,766
bg27cyf China 40 93 227
Blue Lagoon Products United Kingdom 41 80 86
mobilfunk-partner-berlin Germany 42 35 42
happyness8966 China 43 43 52
DynamitePrice India 44 48 348
leihuyoumechenger China 45 95 502
2012-hello China 46 58 318
ProMax Supply United States 47 89 779
Outlet46 Germany 48 26 75
Chiron_Media_Store United Kingdom 49 302 1,539
af2018 Australia 50 41 17
Diamonte-Designs United Kingdom 51 83 37
The Monster Bookshop United Kingdom 52 46 155
jewelrysmart87 China 53 39 80
zhengzheng2011 China 54 78 845
prettyfairy0006 China 55 247 1,401
mallroom China 56 34 214
retailfashionoutlet United States 57 54 94
awesomegreenla Australia 58 171 1,589
E-Cell Global United Kingdom 59 42 5
OEM Cycle Shop United States 60 70 345
luohao2011 China 61 151 283
CarParts4Less-Store United Kingdom 62 44 131
shoptuny China 63 105 1,681
eForCity United States 64 59 1
countryhouselibrary United Kingdom 65 251 3,303
libing36920133 China 66 163 665
Light-Factory Store China 67 14 7
Aquacadabra United Kingdom 68 76 85
great.shipping.stuff Germany 69 49 50
go_vovotrade China 70 72 320
Quickdraw Supplies United Kingdom 71 69 41
Angus and Robertson Australia 72 87 504
careforyou123 China 73 90 143
jmzcity2046 China 74 184 1,245
Authentic Brands For Less United States 75 96 1,469
ModernCoinMart United States 76 66 62
goodgadgetsa Malaysia 77 97 275
Anglestore China 78 36 38
8seasonDisplay China 79 216 58
simplybestprices-10to20dayshipping Australia 80 38 340
fulllove365 Malaysia 81 64 154
The Nile Australia 82 27 30
Online Beauty Buys Guernsey 83 53 51
good-jewelry8 China 84 160 707
Gogo-life-Australia China 85 45 279
windows-777 China 86 79 602
A_Coming868 China 87 144 357
Ozaroo Store United Kingdom 88 108 261
ProGadgets.Online Australia 89 152 531
bead-wholesale China 90 111 69
good365 China 91 57 418
ddl2012 China 92 81 215
lepeanAU China 93 232 389
salamoers2015 China 94 475 4,575
debsu2012 China 95 930 1,661
Beauty-Jewelry86 China 96 106 783
buybao88 China 97 185 1,168
chunyong1975 China 98 50 133
InfiniJewelry China 99 396 3,866
Golfbase United Kingdom 100 100 166

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