eBay is an e-commerce company running customer-to-customer and business-to-customer marketplaces.
eBay was founded in 1995 by Pierre Omidyar. Their major competitor in the US is Amazon.
The company runs eBay.com auction website. However over time eBay has transitioned towards fixed-price listings, meaning products which are sold just like on Amazon without an auction. This type of buying is now the majority of sales on eBay.
634,013,057 products on eBay.comeBay.com has the most products listed for sale at 634,013,057. Followed by 573,230,869 products on eBay.ie. On average a seller on eBay.com has 674 products listed.
Clothing, Shoes & Accessories is the top category19% of eBay.com top sellers have their main category as Clothing, Shoes & Accessories. Other popular categories are Home & Garden at 17%, Cell Phones, Smart Watches & Accessories at 11%, and eBay Motors at 8%. Top eBay Categories has the full list of top categories.
159,431,741 feedback reviews in a montheBay.com is the most active, and thus largest, marketplace with 31,760,185 feedback reviews received among all sellers in a month. This is 20% of the 159,431,741 feedback reviews on all eBay marketplaces. Second largest is eBay.ca marketplace which received 22,811,903 feedback reviews. Third largest is eBay.ie marketplace which received 22,008,317 feedback reviews. We use the number of feedback reviews for ranking eBay sellers.
87% of sellers on eBay.ca have the Top Rated Seller statusTop Rated Seller status is awarded to sellers who meet certain sales and tracking requirements, as well as specific performance standards. Most top rated sellers are in eBay.ca with 87% of the top sellers with the Top Rated Seller status. Followed by eBay.com.au at 84%, and eBay.es at 81%. Top Rated Sellers breakdown by marketplace.
30% sellers based in USA, 70% are internationalAmong top sellers on eBay.com most are based in China, representing 35% of all sellers. Other common locations include United States at 30%, United Kingdom at 16%, and Germany at 6%. Top eBay Countries has the full list of countries.
eBay.in most local marketplace with 100% of sellers based in IndiaMost local marketplace is eBay.in with 100% of the top sellers based in India. Followed by eBay.de at 61%, and eBay.co.uk at 59%. Many sellers on say eBay.de, which is for Germany customers, are not based in Germany, as eBay marketplaces are international cross-border platforms. See more in eBay local sellers report.
40% of sellers on eBay.ca are based in ChinaInterestingly eBay.ca has the most China and Hong Kong based sellers with 40% of the top sellers. 41% of international sellers on eBay.ca are based in China and Hong Kong, showing that international selling on eBay is dominated by Chinese sellers, and that customers are happy to buy from them. It is followed by eBay.com.au at 39%, and eBay.com at 39%. China share of eBay Marketplace report explores this further.
10 marketplaceseBay runs 10 marketplaces around the world which includes USA, UK, Germany, Italy, France, Australia, India, Canada, Spain, and Ireland.
This report was last updated on . All metrics mentioned are calculated by our proprietary technology allowing us to collect data and analyze e-commerce marketplaces.