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E-Commerce Winners and Losers in 2022

E-Commerce Winners and Losers in 2022

Shein and Shopify were the biggest e-commerce winners in 2022. Their sales are still significantly above pre-pandemic levels too. Etsy was strong, Walmart with Amazon did okay, and eBay struggled the most.

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Amazon Takes a 50% Cut of Sellers' Revenue

Amazon Takes a 50% Cut of Sellers' Revenue

Amazon is pocketing more than 50% of sellers' revenue - up from 40% five years ago. Sellers are paying more because Amazon has increased fulfillment fees and made spending on advertising unavoidable.

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Buy With Prime Pricing

Buy With Prime Pricing

Buy with Prime fees are 20-40% per transaction, or even more for items below $20 due to the $1.50/order minimum Prime service fee. Yet, fees are not as critical as whether Buy with Prime is worth the operational investment.

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Marketplace Pulse Year in Review 2022

Marketplace Pulse Year in Review 2022

E-commerce spending in the U.S. exceeded $1 trillion, yet the industry appeared in despair marked by crashing valuations and employee layoffs. The fifth edition of the Year in Review is a collection of the most interesting stories this year.

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SaaS Unicorns Built on Amazon Marketplace

SaaS Unicorns Built on Amazon Marketplace

A dozen startups became unicorns betting on the Shopify ecosystem. Amazon has zero. A lot of capital is racing to change that.

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Shopify Tests Universal Search

Shopify Tests Universal Search

Shopify now allows customers to search for items across all Shopify merchants. The Shop app is thus a complete marketplace. However, the functionality is yet to be available to all users.

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Chinese Sellers Didn’t Quit Amazon

Chinese Sellers Didn’t Quit Amazon

Chinese sellers have recouped the market share they lost on Amazon over the past two years. It looked like they were abandoning Amazon for a while, but that has since turned out false.

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Amazon's Covid Bump Fades

Amazon's Covid Bump Fades

Amazon's growth is slowing, but so has the overall e-commerce sector. Its sales are still in-line with the pre-pandemic trendline.

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Shopify Tries To Fight Buy With Prime

Shopify Tries To Fight Buy With Prime

Shopify doesn't want merchants using Amazon's Buy with Prime. It is warning them that installing Buy with Prime removes Shopify's ability to protect against fraudulent orders and could lead to stolen customer data.

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Shopify Prime Day

Shopify Prime Day

Shopify doesn't do Prime Day, so Amazon is doing it for them this year. A few dozen Shopify merchants are offering Prime Day discounts for Prime members.

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