Research

Articles written by analyzing our own proprietary data on marketplaces. By having access to data we are able to analyze marketplaces fairly and objectively.

Join our mailing list to get new articles straight to your inbox.

Google Shopping Grows to One Thousand

This week Google's e-commerce marketplace grew past 1,000 active stores. A year ago it had 39. It's still unclear what shopping on Google is meant to be, but before Google figures it out it is expanding the supply side.

Read more

India Undoing Amazon

On February 1st new e-commerce rules in India kicked in, forcing Amazon and Flipkart to restructure their business strategies. According to our research millions of products are no longer available across all categories on Amazon India.

Read more

Chinese Brand Made the “Amazon Coat”

The #1 best selling product in Clothing on Amazon is a winter coat. Unsurprising, it is winter after all. But it's not made by Canada Goose or any other major clothing brand. Nor is it one of the private label brands Amazon has launched. Instead, it is made by Orolay, a company no one has heard of from Zhejiang province in China.

Read more

Marketplaces Power Law

On marketplaces there is a distribution with a small number of really big sellers and a long tail of sellers that provide product breadth and liquidity. That distribution looks like a power law.

Read more

Sears Tried

As once-giant Sears battles bankruptcy, we look back at the online marketplace it launched. It consists of 81,000 sellers today. The marketplace won't save Sears, but then nothing will.

Read more

No Christmas at Jet.com

Jet website traffic reached new lows in December with 8 million visits, down from 22 million the year before. That's a decrease of 63% in a year. It’s not clear, honestly, why Jet is even still around.

Read more

Marketplaces Year in Review 2018

The Year in Review looks at the state of marketplaces and their challenges, and makes predictions on what’s to come next year. It’s a deep-dive report built on our research, highlighting more than twenty different metrics and the context surrounding them.

Read more

Amazon’s First Year in Australia

Amazon Australia is starting to gather momentum as it grows the marketplace, expands the catalog, and enables Prime shipping. They have 25,000 marketplace sellers, 100 million products, and have doubled website traffic.

Read more

Get Data-Driven Insights About Online Retail