Categories Sellers Sell In

18% of the top sellers on Amazon.com marketplace have their main category as Clothing, Shoes & Jewelry. Other popular categories are Electronics at 17%, Home & Kitchen at 11%, and Health & Household at 9%.

The breakdown by top category considers where each of the Amazon.com sellers have most of their products listed in, thus being the main category. Some sellers of course have products in more than one category, but most often they have more products in one category than all the other ones.

Category Percent of Sellers
Clothing, Shoes & Jewelry 18%
Electronics 17%
Home & Kitchen 11%
Health & Household 9%
Automotive 6%
Books 5%
Tools & Home Improvement 5%
Toys & Games 4%
Grocery & Gourmet Food 4%
Patio, Lawn & Garden 3%
Sports & Outdoors 3%
Industrial & Scientific 3%
Arts, Crafts & Sewing 3%
Beauty & Personal Care 2%
Pet Supplies 2%
Office Products 1%
Appliances 1%
Video Games 1%
Baby Products 1%
Musical Instruments 1%
Cell Phones & Accessories 0%
Collectibles & Fine Art 0%
Software 0%

This report was updated on . All metrics mentioned are calculated by our technology platform allowing us to collect data on and analyze e-commerce marketplaces.

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