Launched in 2015 Amazon.com.mx is Amazon's latest marketplace. It enables sellers to offer new and used items alongside Amazon's regular offerings. Mexico is Latin America’s second-largest economy, behind Brazil. Mercado Libre also operates in Mexico.
Amazon Prime in Mexico was launched on March 7th, 2017. The service offers unlimited free shipping like in other countries for 449 pesos ($23) for the first year, before rising to 899 pesos ($46) the following year.
4,971 new sellers this yearSo far this year 4,971 sellers joined the Amazon.com.mx marketplace. This equals to 60 new sellers every day. During the last month alone 2,008 new sellers joined. This is more than on other months this year.
26,233 sellers have products listed for saleThere are 26,233 sellers with products listed for sale. Although not all of them will have sales, as many are not price competitive. That's why only 1,230 sellers received a feedback review in a month. However during past 12 months 4,508 sellers received at least one feedback review. These three figures combined illustrate the size of the active sellers pool of the marketplace.
8% of sellers use Fulfillment by Amazon (FBA)Fulfillment by Amazon (FBA) is used by 8% of the top sellers. Thanks to FBA many of the sellers on Amazon.com.mx marketplace are not based in Mexico, as it enables international sellers to offer the same two-day shipping guarantee.
On average 99 products listed by sellers using FBAOn average a seller has 3,551 products listed for sale. Those who use FBA have 99 products listed on average, less than those who don't use FBA at 3,879 products listed. This is because listing FBA products requires physically sending items to Amazon. This is further explored in the products listed by Amazon sellers report.
Most sellers sell in Electrónicos, category33% of the top sellers have their main category as Electrónicos,. Other popular categories are Hogar y Cocina, Ropa, Zapatos y Accesorios, and Deportes y Aire libre. Top Amazon.com.mx Categories has the full list of top categories.
5,906 feedback reviews in a monthAll sellers received a total of 5,906 feedback reviews in a month. Top sellers accounted for 97% of that. During the last 12 months on average 6,397 feedback reviews were received monthly, thus the current number is below the average, indicating that this is the slower period of the year.
This report was last updated on . All metrics mentioned are calculated by our proprietary technology allowing us to collect data and analyze e-commerce marketplaces.
Looking for the list of Amazon.com.mx marketplace sellers? It has moved to SellerRatings.com.